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alula

alula alula alula

Agility. Stability. Precision.


Fractional CFO services to growing businesses


Book a free 30 minute consultation

Book Now

alula

alula alula alula

Agility. Stability. Precision.


Fractional CFO services to growing businesses


Book a free 30 minute consultation

Book Now

About

About Alula

At Alula Consulting, I help growing businesses make sense of their numbers - with clarity, balance, and precision.
 

Finance shouldn’t feel complicated. I make it calm, structured, and supportive of what matters most: your business goals.
 

Agility. Stability. Precision.

Why Alula?

Every leader faces turbulence - moments of uncertainty, transition, or rapid change. What makes the difference is the ability to stay agile, balanced, and in control. 

In ornithology, the alula is a small but critical structure on a bird’s wing. It allows for control during take-off, landing, and turbulent flight - a subtle mechanism that enables smooth, agile movement. 

Alula Consulting was named in honour of this quiet force for balance and precision.  

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About me

I'm a CFO with over two decades of experience helping companies grow, adapt and prepare for what's next - from IPOs and M&A to fast-paced scaling and international expansion. I’ve worked in-house at board level, and now support multiple clients through Alula in a fractional model.


What I enjoy most is making sense of complexity - asking the right questions, building systems that last, and helping people make confident decisions. I bring structure without rigidity, calm without complacency, and clarity without ego.


I believe financial leadership works best when it brings clarity and calm.  I set up Alula to work more closely with the kinds of people and challenges I care about. Businesses that are doing bold things - and need a steady hand on the financial side.


I typically work with businesses preparing for growth, investment or transition - or those in need of steadying after rapid change. 


I am also a Non-Executive Director with Konfabo and a member of VirtualNonExecs, supporting governance and board-level decision-making across sectors. 


Alula is a fitting metaphor for the work I do: unobtrusive but essential. I help businesses stay agile, grounded and precise -  bringing balance and clarity when things are changing fast. 


What we do at Alula Consulting

Our Services

I help businesses build clarity, control, and confidence in their financial decisions - at every stage of growth.
 

Each service is grounded in Alula’s core values: 

Agility. Stability. Precision.

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Alula Consulting

London, UK

07351 149816

Hours

Open today

09:00 – 17:00

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